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viresh-oberoi

Mr Viresh Oberoi, Managing Director and CEO, mjunction services


Born on August 17, 1956, Viresh Oberoi, Managing Director and Chief Executive Officer, mjunction services limited, completed business and management programs from some of the premier institutes which include 11M Ahmadabad, India, INSEAD - CEDEP - Fontainebleau, France and Harvard Business School, Boston, USA.

Viresh began his career as a sales trainee by joining TATA Steel in 1978. The next 20 years saw Viresh travel across the country handling sales of diverse product groups, managing distribution channels and building relationships with his key accounts. In 1994 he was appointed the youngest Chief Sales Manager of Tata Steel.

In 1998, when the company decided to re-engineer their core market facing processes, Viresh was selected to head the cross functional team and was given the mandate to do so. The one year exercise carried out in association with consultants Aurther D. Little and IBM Global Services led to the implementation of SAP in Tata Steel for which Viresh was the Project Manager.

In November 1999 Tata Steel went live in 40 locations across the country in the biggest and most ambitious big bang implementation. This successful implementation laid a strategic foundation for Tata Steel's supremacy in the domestic as well as global steel industry.

In October 2000, Viresh was appointed as the CEO of Tata Steel's joint venture with
$IL, metaljunction - today known as mjunction services limited - to eTransform the
steel supply chain. He has been highly successful in doing so and today www.metaljunction.comis the world's largest electronic steel marketplace.

He then went on to transform the coal supply chain in India ushering in transparency and providing an opportunity to the smallest scale consumer to buy directly from the largest coal company in the world. The launch of coaljunction eliminated the middleman and put an end to the coal mafia stronghold.

One success led to the other in the form of buy junction, autojunction, straightline, mjunctionedge...which then resulted in the company changing its name from metaljunction to mjunction.

His foresight is unparalled and gets reflected in the vision he has created for mjunction which is - mj@12 will be the most admired and acclaimed Indian brand in eCommerce with an annual transactional value of USD 10 billion.

The recognition mjunction has received in the past few years, bears testimony to the path-breaking initiatives undertaken by Viresh. In 2005, mjunction received the Excellence Award for outstanding performance in the field of industrial development in India, by the Institute of Economic Studies, New Delhi. In the same year, the 'Udyog Rattan' award was conferred upon Viresh, by the Institute. It was under his leadership that in 2006, mjunction was once again recognised and was awarded with a gold medal and Viresh was conferred with the 'Shartiya Shiromoni Puraskar' by the Institute of Economic Studies, for enhancing the image of the country.

His sharp business acumen and achievements have made him the member of some of the well established business associations which include Eastern Regional Council - CII, Executive Council - Indian Chamber of Commerce and Internet Working Group - NASSCOM. Viresh is the Chairman of Expert Committee on Environment of Indian Chamber of Commerce and is also Chairman of the International Trade Task Force of CII, Eastern Region.

With the purpose of strongly establishing the company's role in CSR initiatives, Viresh has formed a trust aptly named ejunction, to evangelise the power of the internet and the computer amongst the economically handicapped populace of India in the country, of which he is the Chairman.

Passionate by nature, Viresh is so, even on the recreational front. He enjoys travelling and is interested in meeting new people, learning about their culture and interests and exploring the 'road less travelled'. He has backpacked through Europe, Africa and large parts of Asia. He is also a keen wildlife enthusiast.

In his leisure time he can be seen perfecting his golf swings and working on his squash strokes.

 

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