TTF is India’s leading travel trade show network. Started in 1989, TTF covers eleven top domestic and outbound tourism markets of India – Mumbai, New Delhi, Kolkata, Chennai, Bangalore, Hyderabad, Ahmedabad, Surat, Pune, Guwahati and Goa. With a visitorship of over 186,000 and more than 2,500 exhibitors from 76 countries and 36 Indian states and UTs, TTF is the most trusted market leader in India.
TTF is dedicated to following the globe’s latest travel and tourism trends, with a focus on serving the needs of its extensive B2B clientele. TTF presents an unparalleled marketing opportunity for exhibitors and is the best place for networking, face-to-face meetings, striking the deals of the future and building successful, steady business partnerships. TTF is the ideal platform for the travel trade to meet, mix, and market – all under one roof. When it comes to business, nothing can beat the face-to-face marketing opportunity of TTF. With more than 2,500 Exhibitors from 76 countries and 36 Indian States / UTs, and more than 186,000 visitors combined, TTF is the largest network of travel trade show in India. Participants in TTF are assured of quality service backed by decades of experience and proven performance.
TTF season started with two houseful shows in Kolkata and Hyderabad. Over 500 participants took part with colourful pavilions and stalls at Kolkata’s Netaji Indoor Stadium and the adjacent Khudiram Anushilan Kendra, and at HITEX in Hyderabad, for the three-day events, part of India’s oldest and largest network of travel trade shows, which are now organised annually in nine other cities as well.
Participants from 15 countries and 26 Indian States & Union Territories came to sell at these TTFs. These included state tourism boards, national tourist offices, hoteliers, airlines, tour operators and travel agents, online travel companies, railways, cruises and other travel marketers.
“Considering TTF Kolkata and Hyderabad grew by over 25%, compared to last year, we are expecting buoyant markets ahead, with TTF Pre-Diwali Series lined up in Ahmedabad, Surat, Mumbai, Pune and Goa, in September-October, extending into Guwahati in November,” said Sanjiv Agarwal, Chairman & CEO, Fairfest Media, the organiser of TTF. “The TTF series with 12 shows annually across India provides an important tourism marketing impetus, to make investments in tourism more viable,” he added.
Fairfest Media, organiser of the TTF & OTM shows has strengthened its unparalleled lead as India’s No. 1 travel trade show organiser, with about half the market share. It organises every year TTF branded shows started in Kolkata (in 1989), in Hyderabad, Ahmedabad, Surat, Mumbai, Pune, Goa and Guwahati (July-November) followed by Chennai, Bengaluru and New Delhi (January-February), in addition to the grand finale OTM Mumbai in February.
There were colourful displays of various places one could visit, with a hint of their various attractions. Eye-catching displays were put up by Andaman & Nicobar Islands, Andhra Pradesh, Assam, Chhattisgarh, Delhi, Goa, Gujarat, Haryana, Himachal Pradesh, Jammu & Kashmir, Jharkhand, Karnataka, Kerala, Lakshadweep, Madhya Pradesh, Maharashtra, Meghalaya, Odisha, Punjab, Rajasthan, Tamil Nadu, Tripura, Uttarakhand, Uttar Pradesh and of course the two Host States Telangana and West Bengal to cater to the local tourists.
Among the countries represented were Bangladesh, Bhutan, China, Germany, India, Jordan, Malaysia, Maldives, Nepal, New Zealand, Singapore, Sri Lanka, Thailand, UAE and Uzbekistan.
India Tourism also participated at both the locations.
To enhance and showcase their respective offerings, aside from attractive and elegant stalls, participating states and countries presented daily cultural events and marketing presentations to trade visitors and the media.
West Bengal Tourism’s new promotional branding Experience Bengal was seen for the first time on display at TTF Kolkata 2015.
TTF Hyderabad 2015 took place at a strategic time when the newly born Telangana state has just completed its one year. Telangana’s maiden campaign ‘It’s all in it’ attracted a lot of attention from the travel trade as well as media.
Apart from marketing presentation, Jammu & Kashmir Tourism organised a Kashmir Food Festival at TTF Kolkata to give visitors a taste of their culinary delights.
The TTF series has important value additions like pre-registration for trade visitors, more travel trade engagements, focus on B2B, etc. The specially branded section, Outbound Village @ TTF helps expand the outbound presence.
The TTF Award for Contribution in Tourism was instituted by Fairfest Media to recognise leading travel producers and buyers. Awardees received the recognition and walked the show on the inaugural days of TTF Kolkata and Hyderabad. In addition, an equal number of sellers participating in the show were awarded, on the concluding days of both the events.
For more information, please visit event website www.ttfotm.com